A newly formed electrical and data contracting business based in the North East approached Apollo through an introduction.
The director had previously been part of another company that is now entering liquidation with a different funder.
When setting up his new venture, he was determined to build something independent, a clean start with no connection to the former business or its directors.
The Challenge
While the new business had strong contracts and trusted customers, the director’s previous company history made some lenders hesitant to engage.
Many funders saw the link to the old company as a red flag, despite the new business being financially sound and operationally independent.
This created a barrier to accessing the working capital needed to pay suppliers and staff while waiting on 30-day customer payments.
Our Approach
At Apollo, we look beyond the surface. We took the time to understand the full story, the director’s plan, the client relationships, and the financial foundations of the new business.
What we saw was a capable and determined director with a clear roadmap, strong purchase orders, and genuine intent to rebuild sustainably.
John Day worked closely with the client to structure a £150,000 invoice finance facility tailored to the company’s workflow and funding needs.
The Result
The facility provided the stability and flexibility the business needed to move forward confidently.
It covered wages and supplier costs, freeing up cashflow and allowing projects to continue uninterrupted.
By backing the person behind the business, not just the balance sheet, Apollo helped turn a potential setback into a fresh start.
Looking Ahead
We’re proud to support this client as they rebuild and grow. Their story is a reminder that with the right funding partner, a difficult past doesn’t define the future.
Interested in getting a free quote? Get in touch with our team today.
